For some that don’t like getting up early, standing out in the cold, and having to lug tons of shopping bags to the car, Cyber Monday is their ideal day because they can save online all in their PJs!
Usually, when you think Cyber Monday you think Amazon, but many local businesses say they can keep up with the big dogs.
Pikes Peak Lemonade has been in business for five years, getting a brick and mortar location in may 2017. They do a good chunk of their sales online.
“Especially over the last 10 days over 25 percent of our business is attributed to pikespeaklemonade.com our Etsy page and Facebook links for shopping,” said owner Ches DiDonato.
They use their social media platform to draw people to their website, and they feel like they can compete with the big guys.
“That’s why people like Amazon because shopping is easy we have made it easy for you also,” said DiDonato. “We can compete because you can search on Amazon jalapeno limeade, to make a margarita with and you not going to find it, but if you go on pikespeaklemonade.com we have two different sizes for you.”
Sasquatch Cookies is another local company that does 100 percent of their business online but have also recently started to ship nationwide. This is their first Cyber Monday.
“Cyber Monday is a great opportunity to get the word out and give other people the chance to try our cookies,” said Brooke Orisp, owner of Sasquatch Cookies.
Both businesses hope to remind people to shop local even if it means doing it from your couch.
“We are not alone in this journey and it’s great to come together, get good gift quality, stuff that’s handmade here locally,” said Orisp.
“Our finger is on the pulse of the community whereas Amazon has their finger on the pulse of their profits, maybe,” said DiDonato. “We love people sitting at home in their jammies shopping.”
Last year, Forbes said Cyber Monday had $6.6 billion in online sales.
This year, Pikes Peak Lemonade and Sasquatch Cookies are hoping to be part of that.